Continuing the projects of last year, the Company maintains its unique niche position as a publisher of well-respected consumer magazines and trade publications as well as other ventures related to publishing, such as organizing exhibitions and marketing events.

The Company’s consumer magazines and trade publications continue to lead in their respective niche markets.

Motherhood magazine, the de facto flagship publication of the company, continues to be the lead of magazines dedicated to pregnancy, motherhood, parenting and childcare. Special spinoffs from Motherhood magazine that are published annually include Guide to Childcare, Healthy Pregnancy and Baby Plus. It also has a website, www.motherhood.com.sg. Other titles include Mama Baobei, the Chinese counterpart to Motherhood magazine, Golf and Motoring and Teens. Teens too, has a web portal, www.teensmag.com.sg. Mama Baobei is bi-monthly and the rest are monthly magazines.

Exhibitions for consumer publications include the annual Motherhood Exhibition, Baby Fair and the Teens Model Search. Smaller marketing drives include golf carnivals and distribution of gift baskets to new mothers in selected hospitals.

The regional trade titles include Asia Pacific Metalworking Equipment News, Asia Pacific Food Industry, FDM Asia (FDM China being its Chinese counterpart) and Industrial Automation Asia.

Eastern Directories Pte Ltd, another subsidiary of EHL, holds annual exhibitions. These trade fairs include the IT Show and Consumer Electronics Exhibition (COMEX), which for the past nine and 19 years respectively, have been the country’s biggest and best computer and IT exhibitions. The World Food Fair and Food & Beverage Fair bring together F&B industry insiders and consumers.